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Privacy Policy

This Privacy Policy explains how Champion Gaming Group Ltd. operates the online casino Champion available at chempion.bet and how we collect, use, disclose, protect, and retain your personal data. It applies to all players with an account at Champion, as well as visitors who browse or otherwise interact with chempion.bet without registering. Please read this document carefully before using our services. By accessing or using chempion.bet you acknowledge that you have read and understood this Privacy Policy. This Privacy Policy is effective from 6 November 2025.

Who We Are

The controller responsible for your personal data in connection with the Champion online casino is Champion Gaming Group Ltd., a company incorporated and registered in Malta under registration number C 12345. Our main operational headquarters are located at 123, Spinola Park, St. Julian's, Malta. Champion Gaming Group Ltd. operates the online casino Champion exclusively through the website https://chempion.bet for players located in the United Kingdom.

For players in the UK, Champion Gaming Group Ltd. is licensed and regulated by the UK Gambling Commission under remote operating licence number 54321, authorising us to offer online casino services to UK players as of 2025.

If you have questions about this Privacy Policy or the way we handle your personal data, you can contact us at:

When this Privacy Policy refers to "Champion", "we", "us" or "our", it refers to Champion Gaming Group Ltd. in its capacity as controller of your personal data in relation to Champion at chempion.bet.

What Personal Data We Collect

Identification and contact data

  • Account data: first name, last name, username, date of birth, gender (where provided), nationality, preferred language, and unique player ID.
  • Contact details: email address (for example the address you use to contact us via [email protected]), postal address, and mobile or landline telephone number where provided.
  • Verification/KYC data: copies or details of identity documents (such as passport, ID card, driving licence), proof of address (utility bill, bank statement), information about the source of funds/wealth, and any additional documents required to comply with anti-money laundering (AML) and player protection rules.

Technical and usage data

  • Technical identifiers: IP address, device identifiers, operating system, browser type and version, device settings, language preferences, time zone, and approximate location derived from your IP address.
  • Log and event data: login and logout times, account changes, password reset requests, security settings changes, session duration, and actions taken on the site (such as opening games, visiting pages, or updating your profile).
  • Device and network data: information about your internet service provider and network connection, including information needed to maintain security and prevent abuse.

Payment and financial data

  • Transaction data: deposits, withdrawals, balances, bonuses credited or forfeited, applied wagering requirements, payment method used, transaction timestamps, and related account identifiers.
  • Payment instrument details: limited card details (such as masked card number and expiry date), e-wallet identifiers, bank account IBAN or sort code where necessary, held and processed in accordance with PCI-DSS and applicable security standards. We do not store full card numbers in plain text.

Behavioural, gambling and profile data

  • Gameplay and betting history: games played, stakes, wins and losses, bonuses used, session durations, and game preferences for Champion at chempion.bet.
  • Risk and responsible gambling data: self-exclusion status, time-out periods, deposit limits, loss limits, affordability checks, and notes from safer-gambling interactions with our team.
  • Profile and marketing data: your communication preferences, responses to campaigns, participation in promotions, and interactions with our emails, push notifications, and on-site messages.

Communications and support data

  • Customer support records: content of emails sent to [email protected], chat transcripts from our 24/7 live chat, internal notes, and information you provide in complaint or feedback forms (including any IBAS-related forms where relevant).
  • Recorded evidence: copies of correspondence with regulators, alternative dispute resolution (ADR) bodies such as IBAS, or payment providers related to your account or transactions.

Cookies and similar technologies

  • Cookies: small text files stored on your device to remember your preferences, maintain your login session, prevent fraud, and measure the performance of Champion at chempion.bet.
  • Similar technologies: pixels, tags, and local storage used to track page views, measure conversions, and support targeted marketing where you have given consent.

For more detail on cookies, please see the "Cookies & Tracking Technologies" section below.

Legal Basis for Processing

Under the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018, we must identify a lawful basis for each category of personal data we process. Depending on the context, we process your data on the following legal bases:

Performance of a contract

  • Account creation and management: we process your identification, contact, and technical data to register you as a player, verify that you are eligible to use Champion at chempion.bet, and administer your account.
  • Provision of gaming services: we use your gameplay, transaction, and device data to deliver games, process bets and wagers, credit winnings, provide bonuses, and ensure the functionality of our platform.
  • Customer support: we use your contact and communication data to respond to queries via email and live chat, resolve issues, and manage complaints, including escalation to ADR bodies such as IBAS where appropriate.

Compliance with legal obligations

  • Gambling regulation: we are required by the UK Gambling Commission to collect and retain certain information about our players, including identity, age, and gambling history, for licensing, reporting, fairness, and anti-gambling-harm purposes.
  • AML and counter-terrorist financing laws: we process KYC, source-of-funds, transaction, and risk data to prevent money laundering and terrorist financing, report suspicious activity, and comply with record-keeping duties.
  • Taxation, accounting and legal obligations: we retain transactional records and other relevant data to comply with applicable tax, corporate, and accounting legislation, and to respond to lawful requests from courts or authorities.

Legitimate interests

  • Service improvement and analytics: we analyse aggregated and pseudonymised usage data to improve the performance, design, and features of Champion at chempion.bet and to understand user behaviour, provided these interests are not overridden by your rights.
  • Security and fraud prevention: we monitor IP addresses, device identifiers, and behaviour patterns to detect and prevent fraud, abuse, bonus misuse across sister brands, account takeover, and other illegal or harmful activities.
  • Internal governance: we use data to conduct audits, manage risk, and exercise or defend legal claims, including in relation to disputes before ADR bodies such as IBAS.

Consent

  • Marketing communications: where required by UK GDPR and the Privacy and Electronic Communications Regulations (PECR), we rely on your consent to send email, SMS, or push marketing about Champion at chempion.bet and related offers.
  • Cookies and advertising technologies: non-essential cookies and third-party advertising technologies are used only where you have provided consent through our cookie banner or settings panel.
  • Special categories of data (if applicable): where we process sensitive data (for example, health-related information you voluntarily disclose in a safer-gambling context), we will do so only where legally permitted, such as with your explicit consent or to protect your vital interests.

You may withdraw your consent at any time as described in the "Your Rights" and "Cookies & Tracking Technologies" sections, without affecting the lawfulness of processing based on consent before its withdrawal.

Purpose of Processing

Providing and managing casino services

  • Account operation: to register and authenticate you as a player of Champion at chempion.bet, manage your player profile, maintain your balances and promotional entitlements, and provide you with access to games and features.
  • Transaction processing: to process deposits and withdrawals, verify payment instruments, apply wagering requirements, and generate accurate financial records for your gameplay.
  • Customer support and communication: to respond to your queries via email or live chat, provide service updates (including technical issues, security alerts, and changes to our terms), and manage complaints and dispute resolution.

Compliance, safety and integrity of the platform

  • Regulatory compliance: to comply with obligations imposed by the UK Gambling Commission and other competent authorities, including age and identity verification, detection of problem gambling patterns, and submission of required reports.
  • Risk management and fraud prevention: to monitor activity for suspicious patterns, prevent unauthorised access, detect bonus abuse, and protect both Champion and players from fraudulent or criminal behaviour.
  • Security monitoring: to detect and mitigate cyber-attacks, technical faults, and unwanted or malicious activity on chempion.bet, and to ensure the stability and integrity of our systems.

Improvement, personalisation and marketing

  • Service improvement and optimisation: to analyse aggregated data regarding game performance, user journeys, and feature usage, so that we can improve the user experience, develop new features, and optimise our offerings.
  • Personalised content and offers: where permitted, to tailor promotions, bonuses, and recommendations to your preferences, gameplay history, and responsible gambling profile for Champion at chempion.bet.
  • Marketing and surveys: with your consent where required, to send you marketing communications about Champion's products and services, conduct surveys or satisfaction questionnaires, and measure the effectiveness of our campaigns.

We do not use your personal data for decisions based solely on automated processing, including profiling, that have legal or similarly significant effects on you, without providing you with additional information and safeguards where required by law.

Disclosure & Sharing

We do not sell your personal data. However, in order to operate Champion at chempion.bet and comply with our legal obligations, we may share your data with carefully selected third parties under appropriate contractual and security safeguards.

Operational and technical service providers

  • Platform and hosting providers: companies providing the technical infrastructure, software platforms, and hosting environments used to deliver chempion.bet and its games.
  • Payment and banking partners: banks, payment service providers, card schemes, and e-wallet providers involved in processing your deposits and withdrawals, as well as providers assisting with fraud prevention and chargeback management.
  • IT and security vendors: providers of analytics tools, security monitoring, anti-fraud systems, and other technical services necessary to protect our systems and your account.

Regulators, ADR bodies and public authorities

  • Regulators and law enforcement: the UK Gambling Commission, tax authorities, law enforcement agencies, and other competent authorities, where required to fulfil our regulatory obligations or respond to lawful requests.
  • Alternative Dispute Resolution (ADR): in the event of a gambling dispute that cannot be resolved internally, we may share relevant account and transaction data with IBAS (Independent Betting Adjudication Service) or any successor ADR body.
  • Court proceedings and legal advisors: courts, external lawyers, auditors, and consultants where necessary to establish, exercise, or defend legal claims or comply with statutory obligations.

Affiliates and marketing partners

  • Affiliates and acquisition partners: selected partners who refer players to Champion at chempion.bet, to validate referrals, prevent abuse, and calculate commissions using pseudonymised or aggregated data where possible.
  • Advertising networks and analytics partners: third-party networks and analytics providers may receive cookie and online identifiers when you consent to marketing cookies, to deliver or measure targeted advertising and promotions.

Corporate transactions

  • Business transfers: in the event of a sale, merger, restructuring, or acquisition involving Champion Gaming Group Ltd., your data may be transferred to the new owner or entity, subject to continued protection consistent with this Privacy Policy.

All third parties that process personal data on our behalf are bound by contractual obligations to implement appropriate security measures and to process data only in accordance with our documented instructions and applicable data protection laws.

International Transfers

Champion Gaming Group Ltd. is established in Malta and operates the Champion online casino for UK players. Your data may be transferred and processed in countries outside the United Kingdom, including within the European Economic Area (EEA) and, in limited cases, other jurisdictions that may not provide the same level of data protection as the UK.

  • Transfers within the EEA and Malta: transfers of your data between the UK and Malta/EEA-based partners are carried out in accordance with adequacy regulations adopted by the UK government recognising the EEA as providing an adequate level of protection, or equivalent mechanisms in place in 2025.
  • Transfers to non-adequate countries: where we transfer personal data to service providers or partners located in countries without an adequacy decision, we implement appropriate safeguards such as the UK International Data Transfer Agreement (IDTA), the UK Addendum to the EU Standard Contractual Clauses, or other contractual clauses approved by the UK Information Commissioner's Office (ICO).
  • Additional safeguards: where appropriate, we also implement technical and organisational measures such as encryption in transit and at rest, access controls, and data minimisation to ensure that your data remains protected when processed abroad.

You may contact our DPO at [email protected] for further information about the specific safeguards used in connection with any international transfers relevant to your personal data.

Data Retention

We retain your personal data only for as long as necessary for the purposes for which it was collected, including for the fulfilment of legal, regulatory, accounting, and reporting obligations. Retention periods may vary depending on the type of data and the applicable legal requirements in force in 2025.

Category of data Typical retention period Key rationale
Account and identification data (KYC) For the duration of your account and up to 7 years after account closure To comply with UKGC, AML, and financial record-keeping obligations and to handle any investigations or legal claims.
Transaction and gameplay data For the duration of your account and up to 7 years after account closure To provide account statements, resolve disputes, comply with taxation and accounting requirements, and support responsible gambling obligations.
Marketing and preference data Until you withdraw consent or object, plus a short period to record your opt-out To administer your marketing preferences and ensure we do not send unwanted communications.
Customer support and complaint records Up to 7 years after closure of the relevant case To respond to follow-up queries, manage legal claims, and demonstrate compliance with regulatory duties and ADR outcomes.
Technical logs and security data From a few months up to 5 years, depending on the log type To secure chempion.bet, investigate security incidents, and prevent fraud or misuse.
Cookies and similar identifiers From the end of a browsing session up to 2 years, depending on the cookie type To provide core functionality, remember your preferences, and (where consented) support analytics and marketing.

Where legal obligations require longer retention, we will retain data for the period mandated by law. Once data is no longer needed, we will delete it or irreversibly anonymise it. If you request deletion of your data, we will comply where this does not conflict with our legal or regulatory obligations, as explained in the "Your Rights" section.

Your Rights

Under UK GDPR and the Data Protection Act 2018, you have several rights concerning your personal data. Where applicable, we also seek to align our practices with principles reflected in the EU GDPR and Mexican privacy legislation, including the Federal Law on Protection of Personal Data Held by Private Parties and its Regulations, for individuals who access our services from Mexico. Note that Champion at chempion.bet is primarily aimed at players in the United Kingdom.

Right of access

  • You may request confirmation as to whether we process your personal data and obtain a copy of the data we hold about you, together with information about how we process it.

Right to rectification

  • If any of the personal data we hold about you is inaccurate or incomplete, you have the right to request that it be corrected or updated. Where possible, you can update certain information directly in your account settings.

Right to erasure

  • You may request deletion of your personal data where it is no longer necessary for the purposes for which it was collected, where you withdraw consent (and no other legal basis applies), or where processing is unlawful. We may retain certain data where required by UK law, including gambling and AML regulations.

Right to restriction of processing

  • You may request that we restrict processing of your data, for example while we verify its accuracy or assess an objection you have raised.

Right to object

  • You may object at any time to processing based on our legitimate interests, including profiling for such purposes. We will stop processing unless we can demonstrate compelling legitimate grounds that override your interests, rights, and freedoms, or the processing is necessary for legal claims.
  • You have an absolute right to object to direct marketing and related profiling. If you exercise this right, we will stop sending you marketing communications without charge.

Right to data portability

  • You may request to receive certain personal data you have provided to us in a structured, commonly used, and machine-readable format and to have it transmitted to another controller where technically feasible.

Right to withdraw consent

  • Where we rely on your consent (for example for marketing communications or certain cookies), you may withdraw that consent at any time. This will not affect the lawfulness of processing before withdrawal.

Exercising your rights

  • How to contact us: you can exercise your rights by contacting our DPO at [email protected] or our support team at [email protected]. You may also contact us via our 24/7 live chat on chempion.bet.
  • Verification: we may need to request specific information to verify your identity before acting on your request, to protect your account and data.
  • Timeframe: we aim to respond to all valid requests within 30 days of receipt in 2025. Where requests are complex or numerous, we may need more time, in which case we will inform you of the extension and reasons.
  • Fees: we will not charge a fee for handling your requests, unless they are manifestly unfounded or excessive, in which case we may charge a reasonable fee or refuse to act.

You also have the right to lodge a complaint with a supervisory authority, as described in the "Complaints & Contacts" section.

Cookies & Tracking Technologies

We use cookies and similar technologies on chempion.bet to operate Champion, improve the user experience, and, where permitted, support analytics and marketing. The use of cookies is governed by UK GDPR and the Privacy and Electronic Communications Regulations (PECR).

Types of cookies we use

  • Strictly necessary (session) cookies: these cookies are essential for the functioning of the website and enable you to log in, navigate the platform, place bets, and use features such as the cashier. They are usually session-based and expire when you close your browser.
  • Functional (persistent) cookies: these cookies remember your preferences, such as language, region, and login details, so that you do not need to re-enter them each time you visit. They may remain on your device for a defined period (for example, several months or up to 2 years) unless you delete them.
  • Analytics cookies: these cookies help us understand how visitors interact with chempion.bet, which pages are most frequently visited, and how users move through the site. Data is typically aggregated and used to improve performance and usability.
  • Advertising and tracking cookies: with your consent, these cookies and pixels may be set by us or third-party partners to deliver targeted advertising, track conversions, and measure campaign effectiveness related to Champion.

Managing cookies

  • Cookie banner and settings: when you visit chempion.bet for the first time (or after relevant changes), you will see a cookie banner that allows you to accept or reject non-essential cookies and to access more detailed settings.
  • Browser controls: you can usually configure your browser to refuse some or all cookies, or to alert you when sites set or access cookies. Disabling certain cookies may affect the functionality and performance of Champion.
  • Withdrawal of consent: you may change your cookie preferences at any time via our internal cookie settings panel, which is accessible from the website footer or your account area.

For more detailed information about the specific cookies we use, their purposes, and their lifetimes as applied in 2025, please consult our dedicated Cookie Policy or the cookie settings interface on chempion.bet.

Data Security

We are committed to protecting the confidentiality, integrity, and availability of your personal data. Champion Gaming Group Ltd. operates an information security management framework aligned with ISO 27001 standards, and many of our infrastructure and service providers maintain recognised certifications such as ISO 27001 and, where applicable, SOC 2. While no system can guarantee absolute security, we implement a combination of technical and organisational measures appropriate to the risks associated with online gambling in 2025.

Technical safeguards

  • Encryption: data transmitted between your browser and chempion.bet is protected using Transport Layer Security (TLS 1.2+). Where feasible, we also use encryption or pseudonymisation for data at rest.
  • Access controls and authentication: access to internal systems is restricted to authorised personnel based on role and necessity. Administrator access requires strong authentication methods, and multi-factor authentication (MFA) is used for sensitive systems.
  • Network and system security: firewalls, intrusion detection/prevention systems, anti-malware solutions, and regular patching are used to protect our infrastructure from unauthorised access and common cyber threats.

Organisational safeguards

  • Policies and training: we maintain internal policies on data protection, confidentiality, and acceptable use. Staff with access to personal data receive regular training on privacy, security, and responsible gambling requirements.
  • Vendor management: we select service providers carefully and require them to implement appropriate security measures through contractual obligations and, where appropriate, audits or assessments.
  • Incident response: we maintain procedures for detecting, assessing, and responding to personal data breaches. Where required by UK GDPR, we will notify the ICO and affected individuals without undue delay, taking into account any mandatory timeframes in 2025.

Despite these measures, transmissions over the internet are not completely secure. You are responsible for keeping your password and account details confidential and for logging out from your account when using shared devices.

Complaints & Contacts

If you have questions, concerns, or complaints about how we handle your personal data in connection with Champion at chempion.bet, you have several avenues for raising and escalating them.

Contacting Champion

  • Customer support: for most queries, please contact our support team via 24/7 live chat on chempion.bet or email us at [email protected]. We aim to acknowledge and address support queries promptly, usually within 24 hours.
  • Data Protection Officer (DPO): for privacy-specific issues or to exercise your data protection rights, contact our DPO at [email protected]. You may also write to us at: Champion Gaming Group Ltd., 123, Spinola Park, St. Julian's, Malta (Data Protection Officer).
  • Timeframe: we will endeavour to provide a substantive response to privacy-related complaints within 30 days, in line with applicable data protection laws in 2025.

Gambling dispute resolution

  • Internal complaints: if your complaint relates to gaming outcomes, bonus application, or account decisions, you should first follow our internal complaints procedure via support.
  • ADR escalation (IBAS): if you remain dissatisfied after completion of our internal process, you may escalate certain disputes to our appointed Alternative Dispute Resolution body, IBAS (Independent Betting Adjudication Service), using the complaint form available on their website. We may share relevant account and transaction data with IBAS to enable them to review your case.

Data protection supervisory authorities

  • United Kingdom - Information Commissioner's Office (ICO): you have the right to lodge a complaint with the ICO if you believe that your data protection rights have been infringed. Contact details (as of 2025) include:
    Information Commissioner's Office, Wycliffe House, Water Lane, Wilmslow, Cheshire, SK9 5AF, United Kingdom
    Website: https://www.ico.org.uk
  • Mexico - INAI: although Champion at chempion.bet is targeted at UK players, individuals accessing our services from Mexico may, in certain circumstances, have rights under Mexican data protection law. You can contact the Instituto Nacional de Transparencia, Acceso a la Información y Protección de Datos Personales (INAI) via https://www.inai.org.mx.
  • EU/EEA supervisory authorities: where EU data protection law applies, you may have the right to complain to your local data protection authority in the EEA.

We encourage you to contact us first so that we can attempt to resolve your concern directly, but you are not obliged to do so before contacting a supervisory authority.

Updates

We may update this Privacy Policy from time to time, for example to reflect changes in our processing activities, legal requirements, technology, or the services provided through Champion at chempion.bet. When we make material changes, we will take appropriate steps to inform you.

Notification of changes

  • On-site notices: we will post the updated Privacy Policy on chempion.bet with a new "Last updated" date and may display a banner or pop-up notification when you next visit.
  • Email and account messages: where the changes are significant, we will notify active account holders by email and/or secure account messaging at least 30 days in advance, where reasonably practicable in 2025.

Your options

  • Reviewing changes: you should review the updated Privacy Policy carefully. Continued use of Champion at chempion.bet after the effective date of the changes will constitute your acceptance of the updated policy.
  • Closing your account: if you do not agree with a material change, you may close your account at any time through your account settings or by contacting support at [email protected]. We will apply our retention rules and legal obligations to any remaining data.

Last updated: November 2025.